Educational robotics startup "Whale Robotics" recently completed over 100 million yuan in financing, which is the company's seventh round of funding since its establishment. This round of financing was co-invested by the Shanghai Sports Industry Fund, jointly established by multiple state-owned platforms including Shanghai Jiushi Group, Lujiazui Group, Shanghai Cultural Investment, and Five Star Sports Media. The funding will be mainly used for competition system development and overseas expansion.
"Whale Robotics" educational robot series primarily targets youth aged 3-22, using robots as intelligent hardware carriers to help children of different age groups learn robot programming and gradually delve into STEAM-related subjects. The company has created a creativity training system suitable for youth aged 3-22, based on children's and teenagers' understanding of their surroundings, helping them build a concrete to abstract understanding of robots and programming languages.
Lü Peizhang, Vice President of "Whale Robotics," states that the company's products can be viewed as a tech version of Lego. The product's starting point is to discover children's interests and build an educational product system based on this. Children can complete physical programming through 13 programming methods such as point-reading, assembly, and motor control, communicating with robots through programming languages.
In terms of products, "Whale Robotics" entry-level products for the B2C market are priced at just over 200 yuan, while the most expensive products can reach over 100,000 yuan, designed for students preparing for programming competitions. The company builds its product system from three dimensions: "play, learn, compete," covering different needs from young children to professional students.
"Whale Robotics" builds its product system based on a ten-year cycle of robot competitions. Shanghai Jiushi Group participated in the company's new round of financing, also based on "Whale Robotics" hope to treat robotics as a sports competition project for long-term development.
Regarding the team, "Whale Robotics" founding team has over 20 years of robot development background, possessing full-stack technology and capabilities in design, development, and intelligent manufacturing of educational robots. The company's R&D personnel account for over 50%. Company founder and CEO Fei Xufeng has been in the robotics industry since 2002, deeply involved in multiple robotics fields; Vice President Lü Peizhang has 10 years of experience in robotics industry development and marketing.