The gaming industry is experiencing a massive impact from AI. In 2023, 10,500 people in the industry were laid off, and the layoffs in 2024 could be even worse.
Many gaming companies are starting to adopt AI technology on a large scale, including major companies like Activision Blizzard. Company executives are enthusiastic about AI, but ordinary employees are anxious and worried about it.
A survey shows that 49% of gaming companies are already using AI, and 80% of employees express concerns about it. AI is being used in various aspects, including creating concept art and writing marketing materials.
The most affected positions are 2D artists, concept artists, graphic designers, and similar roles. Many companies are cutting these positions or requiring remaining employees to use AI to assist their work.
Some employees say that when AI can quickly produce high-quality content, companies have no reason to hire expensive artists and designers. The entire industry seems to be being swallowed by AI.
Although companies claim that AI is only used for internal concepts and not final game assets, this is not the case. Activision has already introduced AI-generated skins in "Call of Duty."
The gaming industry lacks union protection, making employees more vulnerable to AI impact. Many people are worried about losing their jobs but are afraid to speak out publicly.
Overall, AI is profoundly changing the way the gaming industry works and its employment structure, bringing enormous pressure and challenges to practitioners. This impact is likely to continue expanding.